This may seem like a simple thing, and in fact, it is. However, very few of us ever remember to ask for a reference and only do so when we have need of one which is usually months or even years after the fact. Suppose you have just done business with a client and during […]
What is your value proposition?
What is your value proposition? A well articulated value proposition is critical to your success. If what you offer is a service, you should be able to explain how you do what you do and how that separates you from your competition. If selling products or product development is your business, then you need to […]
How well do you really know your customers?
Its one thing to build a good rapport with your clients, but it’s an entirely different thing to build a solid and meaningful relationship. Knowing what your customer needs from you and how you can best provide a product or service is obviously paramount to your success in closing a sale, but I believe that […]
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